Account-Based Marketing (ABM) Company Profile Report on Ericsson
This ABM Account Insight Profile uncovers Ericsson’s strategic priorities, business challenges and IT strategy. This report was custom-built for a B2B Technology Company with a key focus on Ericsson’s technology landscape to help their sales & marketing team ensure deep-level understanding. The company profile report unearths technology landscape, competitors, team members, CIO trends, and marketing spend.
- Ericsson’s Company Overview
- Uncovers Ericsson’s Strategy & Strategic Priorities
- Insight on the competitive landscape of Ericsson
- Identifies Business Challenges of Ericsson
- In-depth information on Ericsson’s IT Strategy
- Detailed information on Technology Landscape of Ericsson
With a key focus on Ericsson’s technology landscape, the report helped the client, who is a global SaaS company drive meaningful conversations with Ericsson’s decision-makers.
The client’s sales team was able to personalize their outreach efforts through research-backed insights. Also, their marketing team was able to launch targeted marketing campaigns along with building different forms of content.