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Helping a global tech firm sell into 50+ enterprise accounts

Business Brainz Case Study

Challenge

The tech company had listed out 50 enterprise accounts they wanted to sell into. A huge challenge on their part was the effort required to sell into each account being far more than what was internally available. The CMO also wanted to understand C-level priorities at each targeted enterprise account.

Solution

Our analysts built a comprehensive insight report on each target account as defined by the client’s pipeline and priorities. The final deliverable uncovered major business priorities, key challenges, IT strategy, and technology stack. Based upon the needs identified by sales and marketing teams combined, while building the insight reports, our primary focus was on revealing information around cloud and technology transformation at each account.

Outcome

We always suggest our clients to do what they are best at: TO SELL and we do what we are best at: THE GROUNDWORK

Our reports were instrumental:

“The Partner Rep that owns one of the enterprise accounts had amazing things to say about the quality and relevance of the information provided. The team is very impressed”
– Project Coordinator for Enterprise Research project

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